Sticky Bean Coffee, sought to carve a unique identity in a crowded market—with a focus on sustainability and authentic flavors. Something that would resonate with both coffee connoisseurs and casual drinkers alike. We developed a brand strategy that celebrated Sticky Bean's roots in small-batch roasting and their dedication to ethical sourcing. We drew inspiration from the vibrant coffee-growing regions and Sticky Bean’s rich, diverse product offerings. The color palette reflected the earthy tones of coffee farms, while the typography was chosen for its clean, approachable style...which, again…is just like their coffee.

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Partners: Provisioner Agency - Strategy, Messaging & Client Management